Sep-Oct 2016 Issue | Business View Oceania

15 and distribution to the customer ac- quisition funnel. A true digital nomad, Patel sold his condo, because he says he was nev- er home and it made sense as travels the world living out of his suitcase in leading hotels while he manages his multi million dollar online business- es. He speaks at large conferences of 5500 plus attendees. As the year closes Patel still has a string of speak- ing engagements to fulfil: London, To- ronto, South America, Bangkok and next week down under in Australia. Similar to Richard Branson, Patel has used in his case, his online personal brand’s influence to drive growth in his other tech company business ven- tures. Patel says, 2017 is going to be all about the power of the person- al brand, be it CEO, entrepreneur or influencer. So get ready. We are be- coming very sophisticated online with data allowing customer experiences to become highly personalized. The first movers will claim this space very quickly,’ he said. Patel is strategic advisor to Louder. Online, the Australian founded agen- cy of record for SalesForce, IBM, Coca Cola and scores of leading brands providing Search Marketing, Content and Social. The agency now operates in global markets across Australia, Asia and the U.S with a team of over 50, comprising of content writers, partnership managers, tech teams, search specialists and account man- agers. According of CEO of Louder.Online, Aaron Agius, and himself named by Forbes as one of the world’s lead- ing Digital Marketers “ We are spear- heading the online personal brand- ing space. It is a proven formula that works. It’s your name, your hard work and now your opportunity to capital- ise with your online presence. We work with enterprises to drive their customer acquisition growth and in many instances with the CEO’ direct- ly who understands they also must build their own personal brand online as well as the organization they rep- resent’ Patel also recently released his book ‘Hustle’, which is already a New York Best Seller, co written with Pat- rick Vlaskovitas and Jonas Koffler. A motivational book for budding entre- preneurs and millennials keen to gain more out of their corporate careers and talks to ‘The Power to charge your life with money, meaning and momen- tum.” It is a dynamic, game changing guide to finding success and fearless- ly outsmarting the system.