The Novotel Melbourne South Wharf Hotel

destinations that include Marvel Stadium and Southern Cross Station. “It’s the small things that make a difference,” says General Manager Tim Cannon. “The rooms are really well thought out, there are USB charging points next to the bed, we’ve got wonderful views and great blackout curtains so that people can get a great night’s sleep. Everything has a purpose and everything is functional, it’s very cleverly designed. The opening has been very successful for both our owners, Action Hotels as well as the Accor brand. The building itself, as well as the expansion of the Melbourne Convention & Exhibition Centre, has been a fantastic addition to the South Wharf precinct and to Melbourne.” Action Hotel Company (AHC) is a leading developer that also owns three other hotels in Australia. They were established in 2005 and operate 14 hotels, comprising around 2500 rooms throughout the Middle East and Australia. The MCEC is a separate entity from the hotel, but through the building and expansion there is now direct internal access between the hotel and the convention centre. Cannon holds the Melbourne Convention & Exhibition Centre in high regard, recognizing the importance of the partnership between both companies. “We work closely with the MCEC, as well as a number of other partners in the area, including the Melbourne Convention Bureau. Together, we really drive Melbourne as a destination, first and foremost, as well as the precinct of South Wharf; to really make sure we deliver exceptional services and the proper Melbourne experience for our guests, both domestically and internationally. As one of the largest hotels in the precinct, we’re fortunate to be able to work across different market segments and foster close relationships with our key partners – whether that be groups from conferencing partners utilising the MCEC or corporate partners that come to do business here in Melbourne. We’re in a unique location where everything is at your fingertips. For instance, the Australian Open was held just a short walk from the hotel.” The Novotel Melbourne South Wharf is also close to Marvel Stadium, which serves as an entertainment stadium, as well as the home venue for five Australian Football League teams. Cannon notes, “We’re really lucky to be able to diversify into lots of different markets, we’re not reliant on one segment. People can just grab a train, catch a taxi, or even access our cruise ship terminal from the hotel.” Director of Sales & Marketing for Novotel Melbourne South Wharf, Ali Capp, acknowledges that the hotel’s location on the cusp of Melbourne and next to main access points, including the airport, has been integral to their early success and allows them to offer something unique to their guests. She notes, “When our corporate and international clients come through, we’re able to give them a good understanding of the gateway to Melbourne.” Catering to diverse clients also drives the hotel THE NOVOTEL MELBOURNE SOUTH WHARF HOTEL