Business View Oceania | Volume 3, Issue 12

39 40 BUSINESS VIEW OCEANIA VOLUME 3, ISSUE 12 BUSINESS VIEW OCEANIA VOLUME 3, ISSUE 12 TRAFF I C MANAGEMENT ASSOC I AT ION OF AUSTRAL I A ( TMAA) representation through meetings, events, and networking opportunities; brand alignment and exclusive use of the TMAA logo; relationship alignment with contractors, national, state, and local government, key industry stakeholders, and road authorities; access to national and state based industry sponsors and suppliers; industry- relevant resource and information provision; invitations to industry events; subscription to quarterly TMAA Detours magazine; access to industry education and training via conference, workshops, webinars and state events, recognition as a member of a peak professional body; sponsorship opportunities, event hosting, and brand exposure; and, individual member support from dedicated TMAA secretariats, Human Resources and Industrial Relations advice, national events team and the Executive Officer. Louise Van Ristell shares the TMAA mission as Executive Officer. “TMAA operates under a four-pillar priority structure for relevant and consistent action. First is advocacy; we promote and advocate on behalf of the industry. There are a number of challenges that concern our traffic controllers in regards to safety and working conditions. Things like making sure there are enough facilities on site and assisting with advice and information regarding award rates and conditions. TMAA works with government and buyers to ensure conditions are optimal for our traffic controllers. I’ve made it my mantra to make sure that I’ve developed relationships with governments around the country so that we can talk to them about things they’re doing in our space. The second pillar is to collaborate with collegiate partners to promote safety. We work to get statistics for our industry around workplace accidents and deaths, technology and equipment, training and accredited traffic controllers. We have an annual survey now that we engage ARRB to complete for us - our ability to collaborate with industry partners is incredibly important. Thirdly, we will continue to expand our membership and run member services accordingly, and we have successfully doubled our membership base over the last two years. Our last pillar is to govern the association well. Right now we are in a great position in terms of membership and finances, and can ensure we have a base to increase our member benefits , events and services.” A small team of three dedicated individuals and a national events team, with decades of experience between them, TMAA identifies their vision for the future as, “a safe and zero harm traffic management industry across Australia”. Part of working towards the realisation of this vision is TMAA’s ‘Your Speed is Our Safety’ campaign. The campaign is a three-part series aired in Australia to raise awareness on the dangers of speeding around traffic management locations. Each video can be streamed anytime via TMAA’s YouTube channel and across television and social media the series has been aired over 12 million times to date. The traffic management industry is currently experiencing a shortage in qualified staff, a difficulty that is exacerbated by a lack of consistent certification regulation across the country. TMAA is currently working with Austroads towards training and certification uniformity across all states and territories in Australia, both for traffic controllers and traffic