Business View Oceania - July 2024

priorities, and innovative approaches that are setting new benchmarks in the industry. STRATEGIC DIRECTION “Oceania was formed from an aggregation of businesses under Macquarie in 2005. We went through a listing on the NewZealand Stock Exchange in 2017, which was a significant milestone. Since then, we have been shaping our vision and strategy,” Hawthorne explains. “We are now in our five-year strategy’s second year. Our vision is to reimagine aged care and retirement living in New Zealand, driven by resident centricity.” Oceania’s strategy is anchored on four pillars: offer, resident experience, people capability, and growth. The company has invested significantly in developing new properties and optimizing existing ones to meet residents’ evolving needs. “We are committed to delivering a better experience for our residents, not just now but in the future,” Hawthorne emphasizes. Technology is a key player in enhancing the resident experience at Oceania, and the ‘Together App’ represents this. Serving as an interactive platform, the pilot app allows residents to book services, view menus, and schedule events. The technological integration reflects Oceania’s forward-thinking approach to providing its residents with a seamless and modern living experience, sparking excitement for the future. BUILDING PEOPLE CAPACITY The aged care sector faced unprecedented challenges during the COVID-19 pandemic, particularly with workforce constraints due to border closures. Hawthorne highlights the resilience of Oceania’s workforce and the company’s efforts to invest in its development.“We’ve launched programs like Future Fluent to equip our teams with the skills needed for future business operations,” she notes.“Engagement scores have improved significantly, reflecting our commitment to our people.” Daniel adds, “Leadership has been key to attracting and retaining talent. By bringing in professionals from outside the industry, we introduce fresh perspectives and elevate the professionalism within the organization.” 37 BUSINESS VIEW OCEANIA VOLUME 06, ISSUE 07 OCEANIA HEALTHCARE