HOMEPAY THE BRICKS AND MORTAR OF A FINANCIAL REVOLUTION JULY 2025 VOL 07 BUSINESS VIEW OCEANIA ALSO IN THIS ISSUE SYNC • BURMAH CONSTRUCTIONS • COMPLETE HOME FILTRATION JOSH MORSE, MANAGING DIRECTOR
WWW.BUSINESSVIEWMAGAZINE.COM Email for all inquiries: info@businessviewmagazine.com 2422 Palm Ridge Road, Suite 820 Sanibel FL, 33957 239.220.5554 CONTACT US TITLE SPONSORS GREAT NEWS! Business View Publishing was named to the 2020 Inc. 5000 list of America’s Fastest-Growing Private Companies! Read the press release Editor in Chief Karen Surca Editor Veronica Enair Research Directors Dylan Tenbrink Clementine Walton Contributing Writers Dan Macharia Director of Production Jared Ali Director of Marketing Nora Saliken Director of Administration Michelle Siewah Digital Strategist Jon Bartlow Art Director Renée Yearwood Managing Director Alexander Wynne-Jones COO Matthew Mitchell Executive Publisher / CEO Marcus VandenBrink 1 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
EDITOR’S NOTES July is bringing good things to the Oceania region. Already blessed with scenery and geographical splendors to be envious of, this region is also seeing business prosper as we head into the third fiscal quarter of 2025. Two sectors that are particularly thriving are the home and real estate/construction sectors, as well as their close business cousin, the hospitality industry. With tourists continuing to flock to destinations in and around the Oceania region, proactive hospitality-based companies are seizing the opportunity to build further momentum. New home builders are also very much in the game with a host of projects to showcase their talents and craftsmanship, as well as a slew of interested buyers willing to invest in local real estate. Catering to both residents and tourists, new home construction and the hospitality sector show no signs of slowing down. We were fortunate to sit down with the Mink Building Group and Sync Industries to see what projects they have recently completed, as well as planned projects that they are now focusing their efforts on. We got a glimpse into the realities of the construction industry in the area with a special peek into the construction of modular home options and interior finishes. July’s issue also brings our readers a profile feature of H3, a success story in its own right. Bringing top-tier events to lucky event-goers based in Hamilton, New Zealand, H3 is helping to cultivate unforgettable experiences while capitalizing on the role it can play in the thriving events space. We also caught up with Homepay, a company that is providing much-needed financial options for those in the construction sector. Recognizing the need to fill fiscal gaps in the building process, Homepay is growing well into the future with its innovative approach. Business View also sat down with Complete Home Filtration, an Australian-based company that is tapping into the need for clean water options using technology that has not been explored in the Australian market before now. As always, our editorial team looks forward to bringing you exciting developments across all business sectors in the region, and we enjoy producing leading sector-focused features that engage and inform our valued business readership. We hope that our valued business leaders learn a little something new about their relevant business sector, as well as key developments in other industry sectors that may help drive their business model forward. Karen Surca Editor in Chief Dear Readers, 2 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
VOLUME 07, ISSUE 07 13 SYNC Leading the Prefab Pod Revolution 27 MINK BUILDING GROUP Dream Homes Designed with Commercial Precision 37 HOMEPAY The Bricks and Mortar of a Financial Revolution 47 BURMAH CONSTRUCTIONS Built to Last: The Value of Loyalty, Leadership, and Precision COVER HOMEPAY 2 EDITOR’S NOTES 5 OPENING LINES CONSTRUCTION MINK BUILDING GROUP. 27 3 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
63 63 H3 GROUP Setting the Stage in Hamilton 75 COMPLETE HOME FILTRATION Clean Water Starts at Home 87 NEW ZEALAND TOURISM & HOSPITALITY The Unmatched Hospitality of the Kiwi Experience FACILITIES MANAGEMENT MANUFACTURING TOURISM AND HOSPITALITY The articles in this publication are for information purposes only. Business View Publishing assumes no liability or responsibility for any inaccurate, delayed, or incomplete information, nor for any actions taken in reliance thereon. The information contained about each individual or organization has been provided by such individual or organization without verification by us. The opinion expressed in each article is that of its author and does not necessarily reflect the opinion of Business View Publishing. H3 GROUP 4 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
REINSTATEMENT OF US BEEF IMPORTS TO AUSTRALIA: ALFA Source: ARR.News, News Editor, First Published July 24th, 2025 The Australian Lot Feeders’ Association (ALFA) acknowledges the Australian Government’s announcement to reinstate access of beef processed from the United States of America into Australia. This follows the conclusion of a science-based risk assessment process undertaken by the Australian Government since 2019 to determine whether beef processed in the USA sourced from cattle from Canada or Mexico can meet Australia’s biosecurity and food safety requirements. Christian Mulders, ALFA CEO says “The US has had access to the Australian market since 2019, provided it could verify its beef came from within the US. Following the USA’s request to include cattle sourced from Canada and Mexico, the Australian Government rightly undertook a further risk assessment to ensure Australia’s biosecurity and food safety requirements would not be compromised. The Australian Government’s final report on its risk assessment concludes that USA control measures, including those covering importation of cattle from Canada and Mexico, are ‘rigorous’ and ‘address Australia’s biosecurity concerns’. As a trading nation and major beef exporter, ALFA advocates for free trade based on international rules, Opening Lines 5 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
ALFA will continue to advocate that the Australian Government ensures that imported beef complies with all Australian requirements and achieves equivalent outcomes so that our biosecurity and food safety status remains in place. which includes beef entering Australia so long as it meets our import requirements. Protecting our biosecurity status and ensuring beef imports into Australia do not compromise our reputation is a key priority for ALFA and our industry. Getting the balance right so our industry can continue to enjoy the benefit of exporting our product globally is essential. We acknowledge the conclusion of the Government’s science-based risk assessment process and their assurance that US controls in place address Australia’s biosecurity concerns and will continue to protect Australia’s biosecurity status following reinstatement of beef imports from the USA into Australia.” 6 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
OPENING LINES BASIN PLAN EVALUATION PAINTS DECEPTIVE PICTURE: VFF Source: ARR.News, News Contributor, First Published July 25th, 2025 The Victorian Farmers Federation (VFF) says the recently released 2025 Basin Plan Evaluation portrays a deliberately deceiving snapshot of the Murray-Darling Basin and ignores the real-world reality facing farmers and communities in the region. VFF Water Council Chair and Murrabit dairy farmer Andrew Leahy said the Murray–Darling Basin Authority (MDBA) appears more focused on defending its own Plan than objectively evaluating the impacts. “It’s incredibly disappointing that the MDBA seems to have written this report to justify the Plan, rather than assess whether it’s actually working for regional communities.” “While the report declares, ‘we are better off with the Basin Plan’ and claims the Basin’s environment ‘is better now than it would have been without the Basin Plan’, it does so by measuring ‘economic growth’ against a baseline year of 2007, in the middle of the devastating Millennium Drought.” “2007 was one of the worst years in living memory for agriculture. Farmers were forced to sell water under financial pressure from banks and rising input costs. Using this year as a reference point for ‘economic improvement’ is misleading.” “Of course there has been some rebound since then. The real question the report refuses to ask is what economic growth could we have achieved if the Basin Plan hadn’t stripped productive water from regional economies?” “I live in northern Victoria, and the impacts are real. Fewer farms, means fewer jobs, fewer people in our schools, and fewer kids on the footy and netball teams.” “We’ve asked the Minister for the Environment and Water, Murray Watt, a number of times to come and see what it’s like on the ground. It’s time for him to take us up on that offer and see what it’s really like out here,” Mr Leahy said. The VFF also highlighted well-documented evidence that reducing the pool of available irrigation water drives up water prices, hurting both Victorian producers and other states. 7 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
“We’re already seeing the devasting impacts of reducing available water to irrigation communities. South Australian wine growers this week are talking about ripping out vines because they can’t afford water.” “What’s missing in this report is any real discussion about how agriculture is expected to survive the next drought with even less water and that needs to change.” “Water is the critical ingredient for growing food. It’s time the MDBA and Commonwealth Government stopped treating agriculture as an afterthought and recognised that without secure, affordable water, Australia’s ability to feed itself and the world is at serious risk,” Mr Leahy concluded. 8 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
OPENING LINES 25 YEARS OF FISH STOCKING SCHEME Source: ARR.News, Mim Rogers, First Published July 25th, 2025 Queensland’s inland fishing program, the Stocked Impoundment Permit Scheme (SIPS), was introduced in 2000 and has since grown from 25 dams to 63 impoundments. To celebrate, the “SIPS 25” fishing competition will be held in the September school holidays at SIPS destinations across the State. Fisheries Queensland is teaming up with the Freshwater Fishing and Stocking Association of Queensland and fish-stocking groups for the competition with a swag of prizes on the line. In the recent State Government Budget, $13 million was earmarked for scientific capability and 38 public servants will keep their jobs. Minister for Primary Industries Tony Perrett said the Stocked Impoundment Permit Scheme was a major part of Queensland’s $2.5 billion recreational fishing industry. “The work of volunteer stocking groups should not be understated, it creates opportunities for tourists and locals alike to enjoy fishing and camping at these facilities,” Mr Perrett said. “In the last year 3.2 million fingerlings including barramundi, Australian bass, golden perch, silver perch and Murray cod have been released.” The funds from the sale of permits, covers the management of the scheme as well as stocking the impoundments and supporting regional aquaculture businesses that supply fingerlings. The program relies on the hard work of volunteer fish-stocking groups, stock impoundments across Queensland guaranteeing year-round recreational fishing. Waterways included in the Stocked Impoundment Permit Scheme within reach of the local area include Cecil Plains Weir, Connolly Dam, Cooby Dam, Coolmunda Dam, Glenlyon Dam, Lake Dyer (Bill Gunn Dam), Lemon Tree Weir, Leslie Dam, Talgai Weir, Wivenhoe Dam, Somerset Dam and Yarramalong Weir. 9 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
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SYNC I LEADING THE PREFAB POD REVOLUTION construction MINK BUILDING GROUP DREAM HOMES DESIGNED WITH COMMERCIAL PRECISION 11 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
HOMEPAY THE BRICKS AND MORTAR OF A FINANCIAL REVOLUTION BURMAH CONSTRUCTIONS BUILT TO LAST: THE VALUE OF LOYALTY, LEADERSHIP, AND PRECISION 12 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
LEADING THE P POD REVOLUTI SYNC AT A GLANCE SYNC WHAT: A n advanced manufacturing firm that produces precision-fabricated, mass-customized, off-site modular smart pods. WHERE: 5 5 Leakes Road, Laverton North VIC 3026 Australia WEBSITE: www.sync.industries WITH MODULAR HOME OPTIONS BECOMING MORE POPULAR, THIS COMPANY IS ONE TO WATCH 13 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
PREFAB ION SYNC has become a standout in Australia’s modular construction sector by mastering the art of delivering complex, high-quality prefabricated bathroom pods at scale. But the real engine behind its growth isn’t just machinery or models, it’s the evolution of its operations, shaped by people who know the production line inside out and are rethinking how it runs. 14 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
This year, we revisit SYNC to examine how those high-level strategies are being executed at ground level. With Operations Director Antonio Di Vito now driving internal transformation, the focus has shifted toward operational refinement, production efficiency, and process innovation. “I started here at SYNC in January 2018 as a CNC operator,”says Di Vito.“Then I moved through positions in joinery leadership, production management, and eventually into the role of Operations Director last July.” Now serving as Operations Director, Di Vito brings practical expertise to every decision. His day-today involves everything from collaborating with the commercial and design teams before production begins to mentoring staff and ensuring performance targets are consistently met. “We make bathroom pods, and I facilitate everything from start to finish,” Di Vito explains. “Production is a big part of what I do, but I also work closely with commercial and design to ensure everything is ready before we begin manufacturing.” INCREASING CAPACITY WITH PRECISION SYNC’s production capacity now sits at 5,000 pods annually—roughly 22 per day. While this number reflects the factory’s capability, actual output varies based on orders and production alignment. “What we’re doing now is working with our commercial team to create long-term partnerships with clients. That way, we can stabilize production and avoid those disruptive spikes,” Di Vito explains. Production swings—from 10 to 20 pods a day, for instance—place a significant strain on labor and logistics. “It becomes tough. You don’t just double output overnight,” he says. “So, we’re working to establish a steady baseline, where clients book their production slots in advance.” Rather than relying solely on high-tech systems or AI integration, SYNC has achieved impressive gains by focusing on the fundamentals. “We went from taking 61 hours to build a pod to 15 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07 SYNC
around 43,” Di Vito notes.“That’s thanks to mentoring, layout changes, and streamlining processes. Technology played a role, but it’s mostly been about improving the way we work.” One example? The elimination of the so-called “hospital area,” where problematic pods were once sidelined for later repair. “If something’s wrong, we fix it right there,” he says.“Because we all know when you say, ‘I’ll do it later,’ that often becomes too late.” SHIFTING FROM PROJECTS TO PROCESSES Among Di Vito’s most significant innovations has been transitioning SYNC from a project-based to a process-based business model. “Before, we were structured around individual projects. That meant different teams, supervisors, and resources for every job,” Di Vito explains.“It made planning and continuity difficult.” In a process-based model, SYNC organizes around consistent workflows—like framing, joinery, or plumbing—rather than specific jobs. “The process never changes,” he says.“Only the project inputs do. That way, we keep the same management structure, even when the projects change.” This restructuring has improved both productivity and morale. “Instead of everyone reporting to one overwhelmed project manager, each leader is responsible for a specific process,” Di Vito says. “Problems get solved faster, and people know exactly who to go to.” By moving away from the start-stop nature of project-based work, SYNC has created a steady rhythm of production that maximizes resources and minimizes downtime. “We’ve reduced labor inefficiency from 20% to around 7%,” he adds. “It’s made a big difference.” BALANCING OUTPUT WITH WELL-BEING SYNC currently employs about 100 people, with 56 dedicated to pod assembly alone. That number is expected to increase by roughly 10% each month as production approaches 20 pods per day. “We split labor into three main areas: joinery, 16 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
metalwork, and pod assembly,” Di Vito explains. “When I talk about cycle times, I’m focusing on pod assembly specifically.” To support growth, SYNC has refined its onboarding process. “Previously, new hires came in at 7 a.m., right when the floor was at its busiest,” Di Vito says. “Now they start at 9 a.m., so supervisors have time to guide them properly. It’s a simple fix that’s improved training significantly.” CUSTOMIZATION WITHOUT LIMITS Customization remains a defining strength at SYNC, enabling the company to meet diverse client needs across various sectors without compromising efficiency. As a vertically integrated manufacturer, SYNC controls nearly every aspect of production, allowing a high level of adaptability, precision, and speed in its prefabricated bathroom pods. “We built a massive school bathroom pod with four children’s toilets,” Di Vito recalls. “It was 4.6 by 4.5 by 3.5 meters, huge. That project showed us what we’re capable of. It pushed our limits in terms of coordination, materials handling, and creative layout—especially because it wasn’t a standard design by any means.” Whether working with residential developers, commercial builders, or public sector institutions, SYNC approaches each project with the same mindset: tailor the design while preserving the streamlined factory model. “We have no limits,” Di Vito says.“We build exactly what the client requires. It’s not about just replicating a design, it’s about engineering the best solution for each specific use case, and doing so efficiently.” STABILITY THAT FUELS INNOVATION With production for most of 2025 already secured, SYNC is entering a phase of maturity and strategic scaling. The company is no longer just reacting to market demand; it’s anticipating and planning for it. “We’ll be building 15 to 17 pods a day for the foreseeable future,” Di Vito says.“That kind of stability Antonio Di Vito 17 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07 SYNC
TRUSTED, PROVEN, AND BUILT FOR COMMERCIAL SUCCESS Celebrating 20 years in 2024, Highgrove Bathrooms has grown from a single store in Bundall, QLD, to become one of Australia’s largest independent bathroom retailers, with 55 stores nationally. We’re proudly 100% Australian owned and operated, with large stock holdings supported by two distribution centres in Molendinar (QLD) and Dandenong South (VIC), servicing projects across metro and regional Australia. Our dedicated commercial division works closely with developers, builders, and architects from the early design phase through to completion. We understand the pressures of delivering largescale projects, and our experienced team ensures fast, reliable support every step of the way. We back our products with outstanding warranties and a strong commitment to service. When challenges arise on site — as they often do — we pride ourselves on responding quickly and providing immediate resolutions, including on-the-spot product replacements when required. Whether your next development is in the heart of the city or a remote regional build, Highgrove Bathrooms is a reliable supply partner you can count on. We’d be proud to support your team in delivering quality results — on time, and without compromise. For project enquires please contact: Miles Taylor – Commercial Manager 0416.890.256 Miles.taylor@highgrovebathrooms.com.au Highgrove Bathrooms Commercial Division: Trusted, Proven, and Built for Commercial Success
FORM, FUNCTION AND THE FREEDOM TO CHOOSE. When performance matters as much as aesthetics, UniCote® delivers. As Australia’s premium pre-painted steel and aluminium solution, UniCote® is engineered for the demands of modern architecture - offering more than just colour. With over 70 finishes across four product tiers: UniCote® Select, Coastal, Extreme and LUX, UniCote® provides tailored protection for every environment. From suburban and coastal rooftops to architectural facades and industrial applications, there’s a UniCote® solution built for it. The UniCote® Coastal range features a 30% thicker protective alloy coating with added magnesium, offering advanced corrosion resistance from 0 to 400+ metres from breaking surf. For even harsher marine and industrial zones, UniCote® Extreme - made from marine-grade aluminium - sets a new benchmark in durability, style and formability. UniCote® also brings style to the surface. The colour library spans modern matt, classic sheens, and the standout UniCote® LUX range - featuring premium timber, weathered steel, zinc and natural-inspired finishes that bring texture and character to architectural design. With a diverse colour range, performance-tested durability, and industry leading warranties, UniCote® is built for specifiers who demand more from steel. Explore colours, finishes and project inspiration at unicote.com.au. UniCote® - where form meets function. Beyond colour. Australia’s premium steel choice. unicote.com.au Beyond Colour. Australia’s Premium Steel Choice. SYNC
is a huge relief. It gives us space to improve instead of always catching up.” This forward momentum is supported by SYNC’s growing confidence in its processes and workforce. With volume targets set and team expansion underway, the focus now shifts to refinement and innovation. “We want to implement more robotics into the production line to complement what our teams are doing manually,” Di Vito explains. “We’re not trying to replace people, we’re trying to make their work more focused, safer, and faster.” One of the primary goals for 2025 and 2026 is to reduce the average production cycle from ten days to just eight days. That includes everything from framing to final plumbing, painting, tiling, and handover inspection. 20 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
“That’s a pretty big deal,” Di Vito says.“Eight days to a finished, fully furnished bathroom? That’s impressive, and it changes how quickly developers can move.” ADAPTING TO AN EVOLVING INDUSTRY The industry isn’t without its challenges, particularly labor shortages and economic fluctuations. “We’re making our processes so simple that anyone can step in,” Di Vito explains.“It’s not about replacing skill, but adapting. There are lots of people looking for work—we’re just making it easier for them to contribute.” To address supply chain instability, SYNC is increasing its in-house production. “We now manufacture our 21 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07 SYNC
Since 2007, YDL Stone has been at the forefront of surface innovation in Australia, supplying premium mineral (crystalline silica-free), porcelain, and natural stone products to the country’s leading design and construction professionals. We are the pioneers of Australia’s revolutionary Crystalline Silica-Free Range—developed through extensive R&D and containing less than 1% crystalline silica—offering over 40 colours that meet the highest standards of safety, durability, and visual refinement. Our porcelain surfaces combine technical excellence with refined aesthetics, featuring fullbody vein technology and low-maintenance performance suited to both interior and exterior applications. Sourced from the world’s most respected quarries, our natural stone collection includes marble, granite, quartzite, dolomite, limestone, and travertine—each piece selected for its geological integrity and enduring beauty. With showrooms in Melbourne, Sydney, and Brisbane, along with strict quality control and certifications such as Greenguard Gold, NSF, and SGS, YDL Stone is trusted to deliver surfaces that elevate both design and safety. Since founding YDL Stone in 2007, our mission has been clear: to deliver the finest quality stone products in Australia. Through our continuous dedication to maintaining high standards of quality, innovation, and craftsmanship, we have earned the trust of our customers as a leading supplier of a diverse range of superior stone products, including Mineral (Crystalline Silica-Free), Porcelain, and Natural Stone. n, by ydlstone.com.au | info@ydlstone.com.au |
own stone and door components,” he says. “It helps us control quality and manage costs.” Regulatory changes are also increasing pressure on manufacturers; however, SYNC maintains high standards.“We don’t cut corners,” Di Vito says.“We’d rather maintain quality and ensure long-term satisfaction for our clients.” STRENGTH IN SUPPORT AND SHARED GOALS Amid the systems, processes, and production lines, Di Vito insists it’s the culture at SYNC that keeps the wheels turning. While technology and process improvements have made a tangible impact on productivity, it’s the mindset and values of the people that sustain the company’s momentum day in and day out. 23 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07 SYNC
“Culture drives everything,” Di Vito says. “You don’t have to love your job, but when you work with people who respect and support you, it changes everything.” At SYNC, culture isn’t treated as a buzzword or HR strategy; it’s embedded in daily operations. From onboarding new hires with care and clarity to promoting collaboration between teams, there’s a deliberate focus on creating an environment where people feel seen, valued, and heard. Leaders make time to connect with team members, and frontline staff are empowered to speak up and problem-solve. That level of mutual respect translates into pride in workmanship and a shared commitment to quality. That culture also extends to a strong sense of accountability, not enforced from the top down, but held collectively by the team. “If I don’t meet my 24 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
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target today, someone down the line doesn’t have work tomorrow,” Di Vito explains.“We all understand that. Hitting targets isn’t about the business making money, it’s about making sure everyone here has a job to come back to.” PREFERRED VENDOR/PARTNER n Highgrove Bathrooms www.highgrovebathrooms.com.au Highgrove Bathrooms Commercial division specialises in delivering complete solutions for retail, multi-residential, and large-scale projects, offering dependable products and exceptional service. Trusted by tradesmen, builders, developers, and interior designers since 2018, we bring expertise to every project. Schedule a showroom tour to experience our innovative designs and high-quality bathroom solutions. n UniCote® www.unicote.com.au UniCote® offers premium pre-painted steel and aluminium solutions designed for performance and style. With a wide range of colours, textures, and patterned finishes, UniCote® delivers proven protection across moderate, coastal and extreme environments - empowering architects and builders to create with confidence, whatever the conditions. n YDL Stone www.ydlstone.com.au Australia’s leading supplier of premium mineral (crystalline silica-free), porcelain, and natural stone surfaces. Pioneers of Australia’s innovative Crystalline Silica-Free Range, setting new standards in safety, performance, and sustainability. 26 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
DREAM HOMES D COMMERCIAL PR MINK BUILDING GROUP WITH FAMILY AT THE HEART OF ITS BUSINESS, THIS LEADING BUILDER IS CREATING BEAUTIFUL HOUSES THAT CAN BE PROUDLY CALLED HOME AT A GLANCE MINK BUILDING GROUP WHAT: A n award-winning, family-founded construction firm specialising in architecturally designed custom homes, renovations, and extensions. WHERE: Based in the Collaroy area on the Northern Beaches of Sydney, New South Wales, Australia WEBSITE: www.minkbuildinggroup.com.au 27 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
DESIGNED WITH RECISION Mink Building Group is a proudly family-owned business, founded in 2011 by brothers Daniel and Brendan Minkus. Built on a foundation of trust, collaboration, and craftsmanship, the Sydney-based company has grown into one of the city’s most respected names in bespoke residential construction. Specialising exclusively in architecturally designed, high-end homes, every project undertaken is tailored, complex, and entirely unique. 28 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
“We both come from trade backgrounds. I’m a bit older, four years, and I was always in residential, while Brendan worked more in the commercial space. Bringing both of those experiences together has given us a unique advantage,” says Co-Founder Daniel Minkus. FROM CONCEPT TO COMPLETION What sets Mink Building Group apart isn’t just the elegance of the homes they create, but the foundation of how they’re built. Every project is a custom job, crafted in collaboration with clients and architects from the ground up. “We specialize in high-end architecturally designed homes,” says Minkus.“We don’t repeat designs. Each one is a one-off, and with that comes its own set of challenges and opportunities. Every house is different, and every project is unique.” This dedication to bespoke construction means Mink Building Group carefully selects the projects they take on, often working on two to six homes a year, depending on their size and scope. As budgets increase, so too does the level of design detail and complexity. Currently, its average project cost ranges between $3 million and $6 million. “We’re not a huge team,” Minkus explains. “We’re a family-run business, and we keep things tight, but we’re very efficient with our time and resources. It allows us to maintain the high standards our clients expect.” AWARD-WINNING HOMES While Minkus is proud of all its builds, a few standout projects reflect the company’s evolution and ambition. One early milestone was a knockdownrebuild project that won an HIA (Housing Industry Association) award,Australia’s leading industry body for the residential building sector. “That house was a full knockdown and rebuild, and it won its category with the HIA,” Minkus recalls.“It’s featured on our website, and it put us on the map.” Another standout, though not yet professionally photographed, pushes the boundaries of what residential construction can be. 29 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07 MINK BUILDING GROUP
“There’s one we just completed, built into a steep cliff,” Minkus says.“It rises over multiple levels and is cut into the edge of the cliff. It’s quite a piece—one of our standouts.” These homes are more than structures; they’re dream homes, or as Minkus puts it,“nice big trophy homes,” reflecting the aspirations of the families who live in them. GENERATIONS UNITED BY CRAFT At its core, Mink Building Group is a family business in the most literal and enduring sense.What began as a partnership between brothers Daniel and Brendan Minkus has evolved into a multi-generational endeavor founded on shared values, mutual respect, and commitment to excellence. The brothers are now actively mentoring the next generation, as younger family members begin to take on meaningful roles within the company. Whether shadowing experienced team members, assisting with on-site decisions, or contributing to day-to-day operations, these newcomers are gaining firsthand experience that will prepare them to carry the business forward. “Our younger siblings are coming into the business and working alongside us,” Minkus shares. “They’re looking over projects, developing their skills, and hopefully they’ll want to stick around. Maybe even our kids one day. We want this to last more than one generation.” LEADERSHIP THAT STAYS ON SITE For clients, working with Mink Building Group means direct access to leadership and a genuine partnership in bringing their vision to life. Minkus personally oversees nearly every project, a level of involvement that clients might not expect but sincerely appreciate. “Probably the biggest thing clients value is how involved I am,” Minkus says.“Sometimes people think you’ll just sign a job and disappear, but that’s not how we work. I’m involved from start to finish, and I know what’s going on across nearly every job we do.” That level of oversight fosters trust, which is 30 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
particularly crucial in high-end custom builds, where attention to detail is everything. The company’s reputation for integrity and responsiveness has resulted in strong word-of-mouth referrals and longterm relationships. MEETING CHALLENGES WITH INGENUITY Like many in the industry, Mink Building Group has faced its share of challenges in recent years, most notably the widespread material shortages and rapid cost increases that disrupted construction timelines and budgets across Australia. Rather than scale back operations or compromise on the quality of its builds, the team made the strategic decision to adapt. By bringing more work in-house, they not only preserved profit margins but also maintained greater control over project delivery and timelines. “When the spike in materials happened, we had to take on more internally,” Minkus explains. “Things we would normally outsource, we started doing ourselves. That’s how we managed it without incurring a loss. We made it work in our favor.” Brendan Minkus, Co-founder Daniel Minkus, Co-founder 31 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07 MINK BUILDING GROUP
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This agile response helped the company remain resilient during a period of volatility, reinforcing its reputation as a reliable builder capable of navigating even the most unpredictable market conditions. It also highlighted the value of having a skilled and versatile core team that can step in and take ownership of critical aspects of each build. Beyond supply chain issues, another consistent challenge lies in translating ambitious architectural concepts into homes that are not only beautiful but also structurally sound, functional, and fully compliant with ever-evolving building regulations.As a builder focused on one-of-a-kind, design-led homes, Mink Building Group is often tasked with bringing bold visions to life on paper and transforming them into real-world spaces that meet stringent codes and standards. “On paper, you can draw anything,” Minkus says.“But we must make sure it’s buildable and complies with all regulations. It still needs to function as a home and meet code, all while preserving the design integrity. That’s a big part of what we do.” This often requires detailed coordination with architects and engineers, as well as early-stage planning to identify and resolve potential structural or compliance issues before construction begins. The team’s ability to bridge the gap between aesthetic ambition and technical execution is one of the defining strengths of the business, ensuring clients get homes that are not only stunning but also enduring, safe, and built to last. CROSS-SECTOR COLLABORATION In addition to its core residential focus, Mink Building Group benefits from a strategic partnership with Aesthetic Building, a family-run commercial façade company co-owned by the Minkus brothers. This dual-business model provides the team with added flexibility, technical expertise, and access to a broader range of materials and methods that are not typically found in custom home building. It’s a unique advantage that enriches its residential work while also opening the door to select commercial opportunities. “We have another company that handles commercial façade works,” Minkus says. “We collaborate across both businesses, and it helps us execute commercial projects and bring some of that knowledge into our residential builds.” This crossover between sectors enables Mink Building Group to leverage innovations, efficiencies, and techniques from commercial construction, often adapting them to meet the bespoke demands of 33 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07 MINK BUILDING GROUP
high-end homes. Whether it’s applying commercialgrade cladding systems to residential builds or streamlining procurement and installation methods, the synergy between the two operations creates a feedback loop of innovation and quality. It’s this kind of cross-functional thinking that continues to set the company apart and ensures they remain at the forefront of design-led, high-performance construction. TECHNOLOGY THAT BUILDS SMARTER Behind the scenes, technology plays a key role in Mink Building Group’s project delivery.The company uses a software platform called Buildxact, which streamlines everything from lead capture and estimating to scheduling and tracking. “It starts with a lead and runs through to completion,” Minkus explains.“We can track labor costs, materials, Taylor Cooney, Lead Carpenter James Minkus, Lead Carpenter 34 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
35 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07 MINK BUILDING GROUP
PREFERRED VENDOR/PARTNER n CSR www.csr.com.au CSR is a leading Australian manufacturer of building products, offering a diverse portfolio of trusted brands and expert building solutions. With names like Gyprock, Bradford, Hebel, Cemintel, AFS, Martini, Himmel, Woven Image, Potter, PGH, and Monier, CSR connects with every level of the industry—delivering high-quality materials and services tailored to architects, builders, trades, and homeowners. scheduling—it’s efficient and helps us stay on top of everything.” This digital backbone ensures that, even as the business grows, it remains agile and organized, capable of managing complex timelines and budgets effectively. EYES ON THE FUTURE Looking ahead, Mink Building Group is focused on sustainable growth, continuing to take on ambitious projects while strengthening its relationships with architects who share its passion for design excellence. “In the next three to five years, we expect good growth,” Minkus says.“We’ll continue building highend homes and collaborating with architects who are designing the kinds of houses we love to build.” Through craftsmanship, collaboration, and commitment to family values, the company is carving a lasting imprint on Sydney’s architectural landscape. As Minkus concludes: “We’re just trying to set an example, deliver great work, and build something that can go beyond us, something the next generation will be proud to continue.” 36 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
HOMEPAY EASING THE FINANCIAL BURDEN WITH THE TECH PLATFORM TO MAKE IT SEAMLESS AT A GLANCE HOMEPAY WHAT: A platform offering deferred-payment construction loans to simplify the homebuilding process in Australia. WHERE: Founded in Tasmania, supporting builds across Australia. WEBSITE: www.homepayaus.com.au THE BRICKS AND MORTAR OF A FINANCIAL REVOLUTION 37 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
Amidst a national housing crisis and a construction sector still reeling from the instability of the COVID era, Homepay has emerged as a bold and timely solution. Founded in late 2021, the fintech and property technology company is redefining how Australians approach building and financing their homes. Joshua Morse, Managing Director of Homepay, brings a decade of global management consulting experience to the mission of making homeownership more accessible, predictable, and stress-free. 38 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
“We started Homepay out of a real need we were seeing in the market,” says Morse. “Clients were coming through our family’s residential construction company in Tasmania, excited to build, but unable to move forward due to the financial burden of managing both rent and the additional repayments on a new construction loan. We knew we had to find a better way.” FROM CONSTRUCTION TO INNOVATION Homepay was born from a collaboration between Morse and his brother Sam, who founded and runs SJM Property Developments, a residential builder completing over 200 homes a year. With Morse’s consulting background in process optimization and operational turnarounds, the brothers aligned their expertise during the pandemic when Morse returned to Australia on one of the last flights before the borders closed. Their efforts initially focused on streamlining and certifying residential construction operations under ISO 9001 standards to enable an ability to scale efficiently. But the real turning point came when workshopping how to solve a financing challenge that sidelined a significant number of eager buyers. “People were stuck paying rent while trying to build, or as investors, covering loans on unfinished properties with no rental income. It was financially straining and emotionally distressing,” Morse explains. The solution was Homepay’s flagship offering: a construction loan that allows clients to pause repayments on build and land for 12 months. This innovative structure eases the transition into homeownership by removing the double burden of rent and a mortgage. Combined with generous borrowing capacity and a strict builder accreditation process, the product offers unparalleled peace of mind. A BUILDER NETWORK BUILT ON TRUST During a period marked by a rise in insolvencies among construction firms—builder failures more than doubled from 2022 to 2024—Homepay recognized an urgent need to restore trust and transparency to the industry. One of Homepay’s most powerful innovations is their rigorous builder auditing framework which has been critical for their lenders to have the confidence to offer such a compelling financial product. “Every builder we work with is independently reviewed for financial health, build quality, business processes and build timeframes,” Morse says.“We’re not just looking at finished homes. We’re inspecting the slab and frame stages—because that’s where the quality issues begin.” The auditing process includes in-depth financial analysis, on-site inspections using geo-tagged, timestamped video and photo documentation, and 39 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07 HOMEPAY
4,000 builds per year, giving clients both scale and choice. SIMPLIFYING THE PROCESS, EXPANDING THE REACH While sophisticated, Homepay’s model is refreshingly simple for users. Clients maintain traditional relationships with their builder and Homepay’s partner lenders. Homepay works behind the scenes to ensure all parties meet stringent standards, thereby facilitating smoother transactions and reducing risk. “We’re not here to add complexity. Clients still deal with their builder and their mortgage broker as usual,” Morse explains. “We just make sure those a comprehensive review of operational practices aligned with ISO 9001 standards. Builders who pass are awarded Homepay accreditation and gain access to a unique ecosystem of partner lenders, financial products and motivated buyers. “We often get clients asking us to approve a builder within days.But we can’t compromise.This framework is what protects our clients and our lending partners,” Morse affirms. As of mid-2025, Homepay collaborates with over 20 builders and is showcased in over 80 display homes across Australia with continued expansion into new regions.These partners collectively complete around 40 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
partners are best-in-class, and that clients have access to an amazing financial product from our partner lenders.” PARTNERING FOR SUCCESS Partnerships are key to Homepay’s continued success. The company collaborates with mortgage brokers who have extensive experience in construction lending, ensuring clients receive tailored, independent advice. Homepay also relies on third-party financial assessors and data-secure platforms to protect sensitive information from our build partners to uphold industry best practices. “We aim to remove friction wherever we can. The simpler and more transparent the process, the better the client experience,” Morse says. One standout partner is Hibbard Homes, a multigenerational builder in Regional New South Wales. “They’ve been a fantastic example of what we look for: high quality, reliable build times, and a loyal workforce that has enabled us to expand outside of capital cities and into major regional markets like Newcastle, Dubbo and Tamworth.That kind of reach is essential to making our solution accessible across the country.” 41 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07 HOMEPAY
Other key partners such as Masterton Homes,Tempo Living, Fairhaven Homes and SJD Homes (2025 HIA Professional Major Builder of the Year) represent the caliber and diversity of Homepay’s network. These firms share a commitment to operational transparency and high-quality construction. AUDITING FOR ACCOUNTABILITY Homepay has fully embraced technology to improve efficiency, transparency, and scale in its builder auditing operations. Recognizing the complexity and risk involved in home construction, the company developed a custom auditing framework built atop iAuditor’s safety culture software. This platform allows for highly detailed, real-time reporting, incorporating location verification, media evidence, and standardized compliance checks. “It’s not just about ticking boxes. Our audits are thorough, and now, with our tech tools, we can complete them faster and with greater accuracy,” Morse explains. “This lets us scale into regional areas and maintain our operations across the country efficiently”. Homepay’s builder reviews use a proprietary framework that has been carefully calibrated to reflect the unique operational dynamics of builders producing between 100 and 400 homes annually. Morse emphasizes that this build volume is strategically advantageous, offering a sweet spot where scalability is balanced with financial stability. “That scale allows for consistency without the risks of overstretching. Once overheads climb past a certain point, profitability can become more volatile. We’re 42 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
helping our partners strike the right balance,” he adds.“It’s not just about today’s numbers—it’s about ensuring long-term viability, which in turn protects both lenders and future homeowners.” CLIENT SUPPORT AND BROKER EDUCATION Homepay’s support model extends to both consumers and professionals, fostering a holistic ecosystem designed to demystify the homebuilding journey.A dedicated customer service team is readily available to field inquiries through the company website, offering personalized support that walks prospective homeowners through both the lending and construction processes while ensuring financial guidance is only provided by independent licenced professionals. Recommended mortgage brokers—critical intermediaries in the process—are carefully vetted 43 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07 HOMEPAY
for their expertise in construction financing and remain completely independent from Homepay. This ensures clients can compare loan products that best suit their individual circumstances, while being supported with the expertise needed to navigate the complexities of staged loan drawdowns and the nuances of financing a new build. “A lot of our clients are first-time builders. Understanding the drawdown process, which involves the release of funds at each stage of construction, can be confusing. So, we partner with brokers who can walk them through each step with confidence,” says Morse.“We want clients to feel empowered, not overwhelmed.” This integrated support structure ensures that clients receive not only access to a robust and flexible financial product but also the education and hands-on assistance needed to navigate what is 44 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
often the most significant investment of their lives. By bridging knowledge gaps, Homepay’s process builds confidence from the ground up. ADAPTING TO A CHANGING MARKET Recently, Australia’s economic climate has made many clients hesitant to enter the market. However, as interest rates continue to fall, more people are now looking to build—while also seeking finance options that support their goals without compromising their lifestyle. That’s where Homepay’s ability to pause repayments for up to 12 months during construction—combined with builders delivering in exceptional build times—has been critical in helping clients understand how innovative finance solutions can make previously unattainable goals achievable. Continuing to develop and refine these products remains a key priority. “Our big focus for the next three years is product innovation for both clients and builders,” Morse explains. “The goal is to remove even more friction points from the building and financing experience, creating new opportunities for both clients and builders to thrive in a rapidly changing market.” 45 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07 HOMEPAY
PREFERRED VENDOR/PARTNER n SJM Property Developments www.sjmpd.com.au SJM Property Developments is one of Tasmania’s fastest-growing construction companies, delivering residential and commercial projects statewide. We provide end-to-end solutions for homeowners, investors and wholesale partners, supported by HomePay finance. SJM is proud to offer unique investment opportunities in Tasmania’s thriving property market – call us today to find out more! A NATIONAL VISION Ultimately, Homepay’s goal is to continue building Australia’s most trusted, independently accredited panel of builders - giving both clients and lenders the confidence to access innovative financial products. For lenders, this means exclusive access to a network of high-performing, vetted builders—reducing construction risk, enhancing loan performance, and providing a differentiated product offering in a competitive market. For clients, this means greater peace of mind, knowing their builder has been independently assessed and backed by a finance structure designed to support them through the entire build journey. “We want to make building a home more accessible, predictable, and stress-free for everyone,” Morse concludes. “It’s not just about a loan—it’s about giving people confidence that they’re making the right choice with the right partners.” 46 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 07
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