Business View Oceania - June 2024

PARTNERSHIPS AND COLLABORATION Partnerships are integral to the ZAA’s success. The association collaborates with corporate members, conservation NGOs, and government agencies to support animal welfare and conservation programs. During the COVID-19 pandemic, these relationships proved invaluable. Bensted recalls, “It was the first time there was a joint announcement when we got some additional funding support for our ZAA members.” The funding was fundamental for zoos and aquariums, which continued to incur significant costs even while closed to visitors. EXCITING DEVELOPMENTS The ZAA has ambitious plans for the coming year, including launching a new accreditation cycle with heightened benchmarks for positive animal welfare. This initiative aims to exceed government regulatory standards, further elevating the care and management of animals within member organizations. 2024 alsomarks the first-everWorld Species Congress, a 24-hour online event focused on conservation. The congress will bring together zoos, aquariums, botanic gardens, academia, and government bodies to highlight successful conservation efforts and identify areas needing further attention. Additionally, the World Association Conference will be held in Sydney in November, welcoming organizations from around the globe to discuss advancements and challenges in zoo and aquarium management. CONSERVATION LEGACY Bensted’s dual role as President of ZAA and Chief Executive of Zoos South Australia underscores the practical application of the association’s principles. She explains, “At Adelaide Zoo, we conduct a wild show featuring some of our native animals, and part of the message, developed in collaboration with ZAA, focuses on responsible cat ownership.We don’t seek to demonize cats, but they can significantly harm native wildlife. So, we educate people on maintaining a safe environment for their cats and local wildlife by advising them to keep their cats indoors at night. It’s beneficial for both the cats and the wildlife.” The practical, community-oriented approach exemplifies the ZAA’s broader strategy of leveraging its extensive reach to promote conservation and sustainable practices. The association’s influence extends beyond Australasia, contributing to global standards and practices in animal welfare and conservation. THE ROLE OF ZOOS AND AQUARIUMS IN SOCIETY The evolution of zoos and aquariums in society is a 69 BUSINESS VIEW OCEANIA VOLUME 06, ISSUE 06 ZOO AND AQUARIUM ASSOCIAT ION