the home’s already energy efficient designed and constructed.” LAYING THE GROUNDWORK Fabar is quick to distinguish Green Homes from competitors whose strategies rely heavily on superficial add-ons. “People think that an energyefficient home is a home with energy-efficient appliances. That’s not an energy-efficient home,” he clarifies. Green Homes goes beyond compliance, utilizing modeling software that leverages national data to simulate the energy performance and carbon emissions of each project. “What we do well is make sure that the right design is done first… Then the second part of energy efficiency is choosing the right products.”The result? Homes that are not only energy-neutral but poised for future adaptability. STRENGTH IN PARTNERSHIPS Green Homes Australia operates within a welldefined and values-driven network of franchisees, subcontractors, and product suppliers who share the company’s mission of creating sustainable, energyefficient housing. This collaborative ecosystem ensures that every project, whether a new build or an upgrade, is executed with consistency, quality, and environmental responsibility. Franchisees who join the Green Homes network gain far more than branding rights; they are equipped with an extensive suite of support services that span energy modeling expertise, business mentoring, comprehensive marketing resources, and the operational systems needed to run an efficient and profitable enterprise. “They’re doing better things for their community and their environment and their customers,” Fabar explains, emphasizing the deeper sense of purpose that motivates builders in the network. This values alignment fosters a unique culture where innovation and environmental stewardship go hand in hand, allowing each franchise partner to contribute meaningfully to their local area while benefiting from national-level support and recognition. 30 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 06
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