in a country town soon expanded into something much larger. Biernat recalls, “We started making water tanks for farmers in a little country town. And then all of a sudden, we started making swimming pools.” As the demand for high-quality pools grew, the company expanded its operations to Perth, South Australia, and Queensland. Today, Freedom Pools & Spas boasts three manufacturing facilities across Australia and another in Spain, producing worldclass pools that have made a mark globally. As a family-owned company, Freedom Pools has maintained a strong connection to its roots while growing into an internationally recognized brand. With approximately 100 staff members across Australia, including 25 locally, the company thrives on a culture of dedication and teamwork. “We love our team,” says Biernat. SETTING INDUSTRY STANDARDS One of Freedom Pools’ key differentiators is its commitment to superior quality, finishes, and advanced designs. The company installs approximately 14 pools per week and manufactures 20, setting a benchmark for efficiency without compromising craftsmanship. “We take pride in our quality and finish. Our pools aren’t just built to last; they are designed to be visually stunning,” Biernat states. Their unique MarbleTech™ finish sets them apart, giving pools a luxurious marble-like appearance while ensuring durability.“We can make a boat-like marble look.The gel coat is marble, making us unique worldwide,” he adds. TAILORED POOL SOLUTIONS More than just delivering high-quality pools, Freedom Pools strongly emphasizes customer satisfaction and personalized service. The company offers endto-end support, from initial consultation to postinstallation care, ensuring that each pool is tailored to the client’s vision and needs. “Every backyard is different, and we take the time to understand what our customers want, whether it’s a family-friendly design, a sleek modern aesthetic, or a pool that blends naturally into the landscape,” says Biernat. By combining superior craftsmanship with a customer-centric approach, Freedom Pools has built a loyal client base that continues to grow through word-of-mouth and repeat business. 45 BUSINESS VIEW OCEANIA VOLUME 07, ISSUE 03 FREEDOM POOLS & SPAS
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