Business View Oceania | Volume 3, Issue 10

63 64 BUSINESS VIEW OCEANIA VOLUME 3, ISSUE 10 BUSINESS VIEW OCEANIA VOLUME 3, ISSUE 10 S ince their establishment in 1991, the New Zealand Pet Food Manufacturers Association (NZPFMA) has grown from supporting 20 members to over 150 across full and associate memberships. Originally formed as a peak body for suppliers, manufacturers, and providers of pet food across the country to assist in developing a positive relationship between members and the regulators that govern them, NZPFMA continues to work hard to maintain high levels of communication and support for members of all shapes and sizes. NZPFMA identifies 12 main priorities for the positive growth of New Zealand’s pet food industry. They are as follows: To conserve, promote, and advance the interest and welfare of pet food manufacturers in New Zealand through a greater public awareness of animal nutrition; to encourage, promote, and support the highest level of quality and compliance in the production of wholesome and nutritious pet food products; to encourage, promote, and support collective strengths of the industry through sharing of non-competitive information to achieve commercial advantages for members; to promote unity amongst those in and NEWZEALAND PET FOOD MANUFACTURERS ASSOCIATION (NZPFMA) Supporting a Nation of Pet Lovers AT A GLANCE NEW ZEALAND PET FOOD MANUFACTURERS ASSOCIATION WHAT: Organisation for the regulation and support of pet food manufacturers across New Zealand WHERE: NZPFMA is headquartered in Auckland, New Zealand WEBSITE: https://www.petfoodnz.co.nz/