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Business View Australia

tomer is chasing a particular product,

Versace Timbers will do its level best

to source it or at the very least guide

them to where they can get it.

Marketing of products

The company’s sales representatives

actively market Versace Timber’s wide

range of products. The company also

advertises regularly to create aware-

ness about itself. The majority of Ver-

sace Timber’s sales are the result of

word of mouth references and from re-

peat business.

For the last three years, Versace Tim-

bers has been facilitating a “Charity

Golf Day”. In 2015, this event was held

at the Virginia Golf Club and over 100

players consisting of clients, staff and

supplier sponsors participated. The

event was a great success and has be-

come a much-anticipated yearly event

in the calendar of all those associated

with Versace Timbers.

The company also uses this occa-

sion to raise funds for charity. An auc-

tion and a number of raffles are held

throughout the day, with the proceeds

donated to the Prostrate Cancer Foun-

dation of Australia (PCFA). In 2015, a

sum of $6,800 was collected. Over the

last three years close to $20,000 has

been raised by the generous custom-

ers, suppliers and staff who partici-

pate on the day and presented to the

PCFA.

Active role in timber

industry

Graham Leddy plays an active role in

Queensland’s timber industry and is a

director of the Timber and Building Ma-

terials Association Ltd (TABMA). This

association is an industry body with

offices throughout Australia. It rep-

resents timber and building material

merchants, suppliers, manufacturers,

frame and truss fabricators, wholesal-

ers and timber importers.

TABMA members receive access to a

range of benefits including government

representation at the state and nation-

al levels, industry representation, net-

working opportunities, development of

labour resources through group train-

ing divisions, group buying discount ar-

rangements and also permanent and

part-time staff placements through

the recruitment division.

Versace Timber’s participation in

TABMA has given it greater exposure

and kept the company abreast of de-

velopments in the timber industry.

In 2012, Versace Timbers was de-

clared to be the Best Building Material

Centre (Metro) at the Queensland Tim-

ber Industry Awards.

Emphasis on training

Versace Timbers growth can be at-

tributed to a number of factors. The

company lays great emphasis on train-

ing its employees. One of Versace Tim-