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“Investors will often not do enough

research. They might read a

magazine and read that a certain

suburb is set to boom and not

look at the fundamentals and the

history of growth in that suburb.

“Investors can get themselves into

hot water by not looking at their

long term strategy. It’s very easy

to buy a property but it can be a

lot harder to get out of a property,

especially when the market is down.

Investors want to be buying for

long term capital growth and good

strong sustained yield every time.

“You have to ask the question,

‘who would buy this property after

me? Is it a property which will still

be in demand when the market is

slower? Or will it need to be sold

at a massive discount when I want

to exit the property?’ These are

the questions that we ask when

we buy properties for clients.”

Propertybuyer has a strong web

presence and a focussed internet

marketing

campaign.

It

has

developed an extensive referral

network of solicitors, accountants

and financial planners over the

years. It gets large volumes of

referral business and reciprocates

by recommending its clients to this

network. The company organises