Business View Oceania | Volume 3, Issue 10

89 90 BUSINESS VIEW OCEANIA VOLUME 3, ISSUE 10 BUSINESS VIEW OCEANIA VOLUME 3, ISSUE 10 primarily business to business structure, it is incredibly important to the company that all voices are heard and considered of equal value, Mr. Danahay explains. “If we can’t make our own staff feel heard, then the companies and suppliers we work with won’t feel heard either. A big part of running a successful business is building those relationships and giving your partners confidence that they can come to you with any ideas or issues they might have.” Recently, as a result of the ongoing COVID-19 pandemic, Bord Products has expanded their range of supply to retail customers and end users. Mr. Danahay elaborates, “We previously would only deal with companies that used our products to build their own. But everyone’s been at home working on their own projects during lockdown, so the DIY boom has really made us to focus on bigger, better, more important things like timber selection and specification details. We seem to be the only ones in the industry that have gone down this path as far as we have; we have implemented technology across the board, but have really focussed our efforts in our warehouse and manufacturing areas to streamline those processes as much as possible.” Bord Products foster core values of speech, efficiency, quality, and leading-edge technology in their business to ensure the best customer experience possible for clients of any size. A team of 18 staff split between logistics, manufacturing, and sales, Bord Products appreciates the diversity of all staff and is proud to represent and support all manner of cultural identities, gender identities, and ethnicities within their workforce. Operating under a BORD PRODUCTS As a HOMAG subsidiary HOMAG Australia is a full-service provider for the woodworking and furniture industry including the networking of single machines and integrated plants, e.g., from design to data preparation for production, production control technology and digital assistant apps such as Edge, Sort and Assembly assistants. With head office in Sydney, the country has sales, service and admin staff stationed in NSW, VIC, QLD, WA and NZ (also servicing ACT, NT, SA and TAS). We have great respect for the design capabilities and expertise of our customers. Therefore, we support our customers from stand-alone solutions up to very flexible integrated machine concepts to give them the greatest possible design freedom while at the same time enabling them to manufacture the products economically. Our customers are served by our incredibly competent employees, who have an extremely high level of industry expertise and who are enthusiastic about our products. We offer excellent service throughout the complete life cycle of your equipment. After all, that’s where long-term customer loyalty is decided. Our team of specialists have a high level of process engineering expertise for all product segments. In cooperation with our HOMAG Group partners, we can provide our customers with comprehensive support - from product cost optimization to optimal manufacturing concepts and complete networking, from the web store to goods tracking after delivery. In addition to service and intensive customer contact, we offer the largest selection of customer-optimized combination options with over 120 machine series and the associated automation and software solutions. When it comes to digitalization, we are right at the forefront. HOMAG’s digital assistants and apps enable our customers to support their individual workstations during specific operations. This is how we accompany our customers step by step on their approach to digitalization. In addition, by using HOMAG simulation software, performances can be calculated exactly, and our customers have a high investment security and the assurance that the required performances are permanently guaranteed. From idea to your solution. Customers can grow with HOMAG Australia from an SME to a group of companies. HOMAG Australia - All from one source ...... For more information, please visit our website www.homag.com YOUR SOLUTION

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