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154

Business View Oceania - October/November 2017

site giving visitors that crisp, stylish As-

cot welcome.

Down to business

With one of the hotel’s main custom-

er bases being business customers,

Helen candidly describes what they

have done to attract this crowd and to

keep them coming back. She explains

that being a corporate style hotel in

every sense, they do get a lot of cor-

porate professionals there. Interest-

ingly enough, Helen has found that the

most important thing for visiting pro-

fessionals is fast and reliable wi-fi.

“We make sure that we are always

aware of guests needs and ensure

that we are able to cater for them. One

of these ways is free wi-fi throughout

the entire establishment. They expect

coverage to be perfect, that’s the mind

of the market.

“Guests’ needs has become increas-

ingly more modernised and demand-

ing. Everything is becoming more and

more technology based. We do not

have guest forms in rooms, instead

they fill them out on their mobile de-

vices. We have movies on demand

and electronic welcoming systems. It

is these types of things that make the

hotel more convenient and user friend-

ly. Of course, there is a cost to the ho-

tel, but it is these little touches that

keep people coming back.”

The hotel is located a touch past the

main inner city and only eight minutes

away from the International Airport,