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anybody. Part of the induction pro-
cess includes spending a day with
us at head office. We are very pro-
tective of our brand and would not
give our franchise to somebody who
may damage it. Before making some-
one our franchisee we ensure that
he enjoys working outside. Many of
the franchisees we get are office
workers who have always had a pas-
sion for working on motor vehicles.
So we look for people who might
be doing work related to cars on
the weekend. These type of people
are attracted straight away because
we are car people. An affinity to
cars is the first thing we look for be-
cause a franchisee will be working
with people in the car industry.”
Training provid-
ed to franchisees
Superfinish Express has a most
comprehensive and rigorous training
program that equips franchisees with
all the skills and capabilities neces-
sary to carry out work in a competent
and professional manner. The range
of services that a mobile Superfinish
Express unit provides is very wide
and includes paint restoration, paint
chips and scratch repairs, bumper
repairs, alloy wheel repairs, interior
repairs and windscreen repairs.
“There is three week training period
at our centre at Redcliffe and train-
ees work one on one with a qualified
spray painter. We then do another
two weeks on-site training, so some-
one will go out with them to introduce
them to potential customers. That’s
a total of five weeks training to get a
franchise”, explains Caedmon Foy.
“The on-site training is necessary
because some people are real-
FRANCHISING