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92

Business View Oceania - October/November 2017

ucts. The company sells its products

to OEMs worldwide while they also

work very closely with individual fleet

operators and trucking companies. All

products are made in Germany but

are tested in all kinds of different con-

ditions depending on the export mar-

ket. For instance, each axle and sus-

pension system is tested in Australian

conditions and customized according-

ly before coming to the market.

Meeting customer demands is a top

priority for SAF-Holland. As a premium

brand, their name is synonymous with

flawless performance and quality prod-

ucts. In fact, that is one of the compa-

ny’s biggest assets. Even though they

are not the cheapest brand in the mar-

ket, customers are always certain that

the products they pay for will meet high

quality standards. SAF has been oper-

ating in the Australian market for over

60 years. As a result, they have one

of the biggest footprints in the mar-

ket largely due to their historical pres-

ence and quality control. With sever-

al distributors that sell their products

nationally, SAF-Holland is well-known

throughout Australia and the world for

its careful and systematic approach to

quality products.

Catering to several vital

markets

Another aspect that makes the com-

pany unique is the fact that they have