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Business View Australia - September 2015 51
Vince nurtured the retail business
and slowly expanded into wholesale
operations.
In
2004,
Robert
Garreffa, Vince’s son, joined the
family business after completing his
Chartered Accountancy and working in
PricewaterCoopers for four years. Over
the last decade, business volumes have
grown by 220%, mostly on the wholesale
side which is a separate business now.
This part of the business operates
from a large factory and supplies
meat products to the top 300 hotels
and restaurants in Western Australia.
Mondo Di Carne’s products enjoy a
reputation across the country and
the company also regularly flies its
products to the eastern coast of
Australia.
The company is known for its natural,
organic and grass fed products and
has been certified by Demeter for
retail and wholesale of Certified
Biodynamic Organic Meat products.
Mondo Di Carne is the only meat
wholesaler in Western Australia that is
currently registered to sell wholesale
certified organic meat.
Mondo Di Carne’s wholesale
operations have seen rapid growth
over the last 10 years as the
company has been investing in its
staff and implementing automation
of many of its processes. This has
enabled it to take on large clients.
The company focuses on meat that
has been ethically produced and on
the free range end of the market. It
operates on the principle that healthy
and happy animals result in premium
meat products and is therefore very
particular about its sources of meat.
The company works closely with
FOOD & BEVERAGE